Forged Takeover: Irish Stout launch party took over Waterloo
London’s vibrant Waterloo was taken over on Thursday, 28th September, as the Forged Irish Stout launch party took centre stage at the iconic Jacks Bar in Southbank.
Forged, the latest sensation in the world of stout, made its grand debut, captivating the taste buds of all those in attendance.
Guests at this unforgettable event not only had the opportunity to taste the exceptional new stout but were also graced by the presence of sporting royalty.
Conor McGregor, the founder of Forged, personally poured pints behind the bar for guests, posed with his iconic belt and even joined Irish dancers on the floor, creating memorable moments for fans and enthusiasts alike.
As well as this, special guests Eddie Hearn; Southern Area heavyweight champ Johnny "The Romford Bull" Fisher; former British champion Matt Marsh; IFL TV's Kugan Cassius; musicians Dizzie Rascal and Stormzy; plus BBN's Editor Tim Rickson, all made an appearance, along with many more.
The evening was a true celebration of Irish culture, featuring live Irish music from Aaron Rowe that set the tone for the night. Attendees also enjoyed a 'pour your own stout' truck experience, captivating Irish dancers, tapas, and an array of other surprises.
Doug Leddin, Head of Marketing for Forged, stated, "The Forged Irish Stout launch party was a resounding success. We're thrilled to have shared this exceptional stout with our guests and to have celebrated the spirit of Ireland in such a grand and memorable way."
Forged Irish Stout is already making waves in the drinks world, with its unique flavour and the charisma of Conor McGregor spear-heading the brand. Having launched across the UK just last month in ASDA, the brand is already selling out, and exceeding all expectations. The new product combines the rich traditions of Irish brewing with a modern twist, resulting in a stout that's bold, flavourful, and unforgettable. This launch event marked just the beginning of what promises to be an exciting journey for Forged.Article sponsored by HÖRFA