Canelo Álvarez is the fifth highest paid athlete in the world
Four-weight world champion and current undisputed super-middleweight king Canelo Álvarez collects millions of dollars every time he steps in the ring, scoring big with blockbuster fights against Dmitry Bivol and Gennadiy Golovkin over the last 12 months. (The Forbes list runs through May 1, meaning the upcoming payday from his May 6 bout with John Ryder is not included here.)
Álvarez has a relatively slim list of traditional endorsements for an athlete of his stature, partnering with Hennessy and Michelob Ultra, but he signed with Excel Sports Management in September to build out his marketing deals, and he is active as an entrepreneur.
The boxer is behind sports drink maker Yaoca; fitness app I Can; gas station chain Canelo Energy; he has his own clothing line; and even a branded credit card. In September, he launched VMC, a canned cocktail brand.
Top 10
1. Cristiano Ronaldo $136million
2. Lionel Messi $130million
3. Kylian Mbappe $120million
4. LeBron James $119.5million
5. Canelo Álvarez $110million
6. Dustin Johnson $107million
7. Phil Mickelson $106million
8. Stephen Curry $104.4million
9. Roger Federer $95.1million
10. Kevin Durant $89.1million
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